Media & Entertainment
Catalogue, rights and scale on the same night
Audience traffic arrives in spikes with rights windows attached. We build platforms where entitlement is correct, delivery is fast, and a launch night does not become an incident.
The pressure
What teams in this sector are dealing with
Not an exhaustive list — the four that come up in almost every conversation.
Spike traffic
Ordinary load for weeks, then fifty times that for three hours on a release night.
Rights and windowing
Territory, device and time-bound entitlements that change frequently and must never be served wrong.
Metadata sprawl
Catalogue data from many suppliers in incompatible schemas, feeding search and recommendations.
Personalisation cost
Recommendation systems whose compute bill scales faster than the subscriber base.
How we help
The work that moves the needle
Entitlement as a service
One authoritative rights engine consulted by every surface, so playback, search and download cannot disagree.
Spike-ready delivery
Edge caching, pre-warmed capacity and load-shedding designed for the launch-night traffic profile, and rehearsed before it.
Catalogue normalisation
Supplier feeds mapped into one canonical model with quality checks, so search and recommendations run on trustworthy metadata.
Cost-aware personalisation
Recommendation architectures with a spend ceiling per active user, using precomputation where real-time adds no measurable value.
Outcomes
What good looks like here
Illustrative targets from engagements in this sector. Yours get agreed up front and measured.
0x
peak-to-baseline traffic handled without degradation
0 ms
median entitlement decision latency
0%
personalisation compute cost reduction
Questions
Things clients ask first
Load testing against the projected profile, pre-warmed capacity, a rehearsed load-shedding plan and a named incident rota. The rehearsal is the part most teams skip and the part that matters.
Tell us what you are trying to build
A short call with an engineer, not a sales team. If we are not the right fit we will say so and point you somewhere better.